Efektivitas ASEAN Comprehensive Investment Agreement dalam Menghadapi Era E-Commerce

Abstract

ARPANET, internet technology has evolved into an essential component of everyday life, facilitating real-time entertainment, education, and the global economy. The internet has driven the emergence of the creative economy, including e-commerce and new jobs such as Blogger and Youtuber. Major companies such as Google, Facebook and Ali Baba Group now utilize cyberspace as a major source of profit, with Google recording a fantastic revenue of $137 billion in 2018. With 370 million internet users in ASEAN, the region offers a promising market for investment, especially in the technology and communications sector. However, challenges remain in the face of this investment trend. This article explores the effectiveness of the ASEAN Comprehensive Investment Agreement in supporting e-commerce, focusing on the investment arrangements and obstacles faced in its implementation.